PSA for Hunger

So many advertisements and public service announcements are done in black and white and a photo of someone doing nothing specific. Here it is Kevin Bacon who is just staring into the camera. But they take the photo and convert it to black and white and bring in strong information white a bright  color. I really like how the advertisement is laid out. I love the strong orange color and the logo on the bottom right. There is still a lot of room for the photo to breath but the text is still big enough to be in the viewers face.